man and woman sitting on top of black jeep on sandy and rocky beach

Jeep Beach 2023 – Official Schedule of Events

Looking for info on Jeep Beach 2024? Click here!

Jeep enthusiasts, start your engines! After a two-year hiatus, Jeep Beach is roaring back to Daytona Beach, Florida in April of 2023. This highly anticipated event brings together Jeep owners from across the country for a week of off-road adventures, beach parties, and a chance to show off their beloved Jeeps.

Jeep Beach Returns to Daytona Beach for Another Thrilling Year of Off-Road Fun in April 2023

Jeep Beach has become a beloved annual tradition for many Jeep owners and enthusiasts. This exciting event has been taking place in Daytona Beach for over 20 years and has grown to become one of the largest Jeep-only events in the world. With the return of Jeep Beach in 2023, attendees can expect a packed schedule of events and activities that cater to all interests and skill levels.

The schedule for Jeep Beach 2023 promises to be jam-packed with thrilling activities for Jeep owners and enthusiasts. The event kicks off with a vendor show that gives attendees a chance to check out the latest Jeep products and accessories. From there, the action moves to the beach, where Jeeps of all shapes and sizes will gather for a day of fun in the sun.

The highlight of Jeep Beach is the Jeep obstacle course. This course is designed to push Jeeps to their limits with challenges like rock crawls, mud pits, and water crossings. For those who prefer a less extreme experience, there are also scenic Jeep rides that allow attendees to explore the beauty of the surrounding area.

One of the most exciting aspects of Jeep Beach is the sense of community that it fosters. Jeep owners from all over the country come together to share their love for this iconic American vehicle. Whether you’re a seasoned Jeep owner or a first-time attendee, you’re sure to feel welcome at Jeep Beach.

The return of Jeep Beach to Daytona Beach in 2023 is a cause for celebration. This exciting event offers something for everyone, from adrenaline-fueled off-road adventures to laid-back beach parties. So mark your calendars, pack your bags, and get ready to join thousands of fellow Jeep enthusiasts in Daytona Beach for a week of fun in the sun.

www.JeepBeach.com

Facebook.com/jeepbeachofficial

Instagram: @officialjeepbeach

Click here for registration info.

Click here for details on the Jeep Beach Kids Club.

Click here for info on nearby hotels and campsites.

Make sure to download the Jeep Beach App for Apple and Android – turn on notifications. The app will alert you of any updates throughout Jeep Beach Week!

Schedule of Events:

All events are weather permitting and subject to change.

FRIDAY, APRIL 21, 2023

EVENT: Volunteer Appreciation Night at Ormond Brewing Company.    

Come out and help us thank our JB23 Volunteers as we unofficially kick off Jeep Beach  Week!  

  • Live Music by The Bad Actors 
  • First dibs at the JB23 Merchandise Trailers 
  • Raffle Tickets 
  • Pick up volunteer credentials 
  • And lots more FUN!

TIME: 6:00pm – 9:00pm

ADDRESS: 301 Division Avenue, Unit 15, Ormond Beach, FL. 32174

SATURDAY, APRIL 22, 2023

EVENT: Official Kick Off Meet & Greet at Destination Daytona. 

Join Us for our Official Kick Off Meet & Greet at Destination Daytona.  

  • LIVE MUSIC – Grammy Award Winning Trae Pierce & the T-Stones powered by JBR  Concert Series (Jeep Beach Radio)  
  • JB23 Merchandise Trailer 
  • JB23 Raffles 
  • Kids Club Activities 
  • JB23 Vendors 
  • Food Trucks 
  • Dancing, Singing & Reconnecting with The Jamily!

TIME: 5:00pm – 9:00pm  

ADDRESS: 1637 US-1 North, Ormond Beach, FL. 3217 

SUNDAY, APRIL 23, 2023

EVENT: Jeep Beach 5K and Fun Run at the new Riverfront Esplanade powered by  Southern Stone Communications. 

  • Registration opens 7:30am.  
  • Race starts at 9:00am.
  • Award Ceremony at 10:15am.

TIME: 7:30am – 11:00am 

REGISTER here for the Jeep Beach 5K Fun Run: https://runsignup.com/JeepBeach5k2023


EVENT: Jeep Beach Rated Restaurants, Where the Locals Eat!  

  • Runners Hour from 11:00am – 12:00pm  
  • Enjoy Tastings from our JB Rated Restaurants – Where The Locals Eat – A fundraiser  supporting one of our Jeep Beach charities, Daytona State College Foundation.

TIME: 11:00am – 12:00pm, Runners Hour, 12:00pm – 3:00pm, All ticket holders

REGISTER here to get tickets today.

ADDRESS: Riverfront Esplanade, 249 N. Beach Street, Daytona Beach, FL. 32114  


EVENT: Jeep Beach Cornhole Tournament at the new Riverfront Esplanade powered by
Cornhole Chemistry and Cornhole Advertising.

  • Check-ins start at 11:30 with a check in text going out at the start.
  • The tournament starts at 12:30.
  • Single game double elimination blind draw event. You will randomly get assigned a
    partner at event kickoff.
  • You are allowed to bring your own bags.
  • Pre-registration is required.

TIME: 11:30am – 5PM

REGISTER: here for the Jeep Beach Cornhole Tournament: https://cornholeadvertising.com/jeep-week-tournament-registration/


EVENT: Join Us for our Official Sunday Night Old Time Cruise In.  

4:00pm – Jeeps wishing to lead the cruise stage at City Island located at 105 Jackie  Robinson Parkway, Daytona Beach, FL 32114  

5:00pm – Jeeps Start Cruising – Route: North on Beach Street, East on Main Street, South  on A1A, west on Silver Beach Ave/E. Orange Ave (Follow Signs

5:00pm – Official Jeep Beach Event Begins at The News Journal Center 

  • JB23 Merchandise Trailer  
  • JB23 Raffles
  • Kids Club Activities
  • JB23 Vendors
  • Food Trucks and Beer Garden
  • Bring your lawn chairs and family and enjoy a nostalgic cruise in parade!

TIME: 5:00pm – 9:00pm

ADDRESS: Riverfront Esplanade, 249 N. Beach Street, Daytona Beach, FL. 32114


EVENT: Jeep Beach 2023 Scavenger Hunt Kickoff. 

TIME: Kickoff 12:00 noon.

MONDAY, APRIL 24, 2023

EVENT: Registration OPENS w/ Parking Lot Party with JBR’s DJ Jukebox Bully.  

  • All things REGISTRATION pick up site & information for Jeep Beach Week.  
  • JB Merchandise Trailer  
  • JB Raffles
  • Beach Pass Sales
  • Big Red Bus Blood Donations
  • Chick-Fil-A Mobile eats

TIME: 12:00pm – 4:00pm  

ADDRESS: Gate 70 – Daytona International Speedway, Midway Blvd. 


EVENT: Join Us for our Official Jeep Rally at the infamous Broken Spoke Saloon, World  Famous Iron Horse Saloon and iconic Beaver Bar.  

  • LIVE Music at all 3 venues  
  • JB23 Merchandise Trailer
  • JB23 Raffles
  • JB23 Vendors
  • Food Trucks
  • BARS ARE CASH ONLY

5:00 PM – 7:00 PM *Kids Club Activities – PLEASE NOTE the time change for this night’s  activities – these famous venues are family friendly until 7:00 PM – they are located along  highway US 1 and after 7:00 PM we encourage our families with young children to be  aware of the environment.  

TIME: 5:00pm – 9:00pm  

ADDRESS: Broken Spoke, Iron Horse and Beaver Bar, 1151 US-1, 1068 US-1, 1105 US-1 Ormond Beach, FL. 32174 


EVENT: Scavenger Hunt. 

TIME: All Day 

TUESDAY, APRIL 25, 2023

EVENT: Registration OPENS w/ Parking Lot Party with JBR’s DJ Brandon.    

  • All things REGISTRATION pick up site & information for Jeep Beach Week.  
  • JB Merchandise Trailer  
  • JB Raffles
  • Beach Pass Sales
  • Big Red Bus Blood Donations
  • Chick-Fil-A Mobile eats

TIME: 9:00am – 4:00pm  

ADDRESS: Gate 70 – Daytona International Speedway, Midway Blvd.  


EVENT: Join Us for our Jeep Beach in Boots – A Salute to Our Community Heroes as we  honor those who take care of all of us!  

  • Bagpipers and Color Guard during National Anthem  
  • LIVE Music by Nashville Recording Artists Brandon Bing & Hannah Dasher
  • Line Dancing & Trick Roper
  • JB23 Merchandise Trailer
  • JB23 Raffles
  • JB23 Vendors
  • Silent & Live Auctions
  • Kids Club Activities

TIME: 5:00pm – 9:00pm  

ADDRESS: One Daytona, 1 Daytona Blvd., Daytona Beach, FL. 32114  


EVENT: Scavenger Hunt 

TIME: All Day

WEDNESDAY, APRIL 26, 2023

EVENT: Registration OPEN.  

  • All things REGISTRATION pick up site & information for Jeep Beach Week  
  • JB Merchandise Trailer  
  • JB Raffles
  • Beach Pass Sales
  • Big Red Bus Blood Donations
  • Chick-Fil-A Mobile eats

TIME: 9:00am – 4:00pm  

ADDRESS: Gate 70 – Daytona International Speedway, Midway Blvd.  


EVENT: Jeeps at the Rock powered by ShadeBrigade Partners at Hard Rock Hotel.  All are welcome at the Hard Rock Hotel for these free events Wednesday and Thursday:  

  • SHADEBRIGADE Sunrise Yoga on the Hard Rock Deck at 6:30am  
  • DJ Flip will be poolside providing the beats 9:00am-3:00pm  
  • Surf School -Learn to Surf! Drakes Surf Shop will be on site providing FREE  lessons 9:00am-3:00pm  
  • On the sand, visit the best companies in the Jeep industry. 9:00am-3:00pm  • Join in a variety of beach games 11:00-3:00pm  
  • Compete in the Jeeps At The Rock $500 Tug-O-War Championship 1:00-2:30pm  • Grab some lunch and get a chance to win daily raffle prizes 12:00-2:30pm.  • NEW Avalon Terrace Surf Shack Cool Goodies to make your Jeep Beach better.  

For any of your friends who missed out on TiKi Party tickets, there will be lots of opportunities to  win them on the beach.  

TIME: 9:00am – 3:00pm  

ADDRESS: 918 N. Atlantic Ave., Daytona Beach, FL. 32118  


EVENT: Off-Road Experience at Florida Cracker Ranch sponsored by Gear America.  

  • IF YOU PURCHASED THIS ADD ON WITH YOUR REGISTRATION, YOU MUST COME TO  GATE 70 DURING OPERATIONAL HOURS TO OBTAIN YOUR CREDENTIALS TO ACCESS  THE PROPERTY – EVERY PERSON IN THE JEEP MUST HAVE A NOTARIZED WAIVER  AND WRISTBAND BEFORE ENTERING THE OFF-ROAD EXPERIENCE VENUE. 

TIME: 9:00am – 4:00pm  

ADDRESS: 797 Co Rd 200, Bunnell, FL. 32110 


EVENT: Track Laps at Daytona International Speedway.  

  • IF YOU PURCHASED THIS ADD ON WITH YOUR REGISTRATION, PLEASE REPORT TO  GATE 70 at least 30 MINUTES PRIOR TO YOUR SCHEDULED TRACK LAP TIME. 

TIME: 9:00am – 4:00pm  

ADDRESS: Gate 70 – Daytona International Speedway, Midway Blvd. 


EVENT: Scavenger Hunt. 

TIME: All Day 


EVENT: Join Us for our Jeep Beach 20th Anniversary Tailgate Party on the Midway of  Daytona International Speedway.  

  • Show and Shine sponsored by Destination 4×4 and Destin 2 Shine
  • IASCA Sound and Light Competition sponsored by Soundcrafters 
  • JBR’s DJ Jukebox Bully
  • JB23 Merchandise Trailer
  • JB23 Raffles
  • JB23 Vendors
  • Glow Performers
  • Kids Club Activities
  • Food Trucks

TIME: 5:00pm – 9:00pm  

ADDRESS: Daytona International Speedway, 1801 W. International Speedway Blvd. 

THURSDAY, APRIL 27, 2023

EVENT: Registration OPEN.  

  • All things REGISTRATION pick up site & information for Jeep Beach Week  
  • JB Merchandise Trailer  
  • JB Raffles
  • Beach Pass Sales
  • Big Red Bus Blood Donations
  • Chick-Fil-A Mobile eats

TIME: 9:00am – 4:00pm  

ADDRESS: Gate 70 – Daytona International Speedway, Midway Blvd. 


EVENT: Jeeps at the Rock powered by ShadeBrigade Partners at Hard Rock Hotel.  All are welcome at the Hard Rock Hotel for these free events Wednesday and Thursday:  

  • SHADEBRIGADE Sunrise Yoga on the Hard Rock Deck at 6:30am  
  • DJ Flip will be poolside providing the beats 9:00am-3:00pm  
  • Surf School -Learn to Surf! Drakes Surf Shop will be on site providing FREE  lessons 9:00am-3:00pm  
  • On the sand, visit the best companies in the Jeep industry. 9:00am-3:00pm  • Join in a variety of beach games 11:00-3:00pm  
  • Compete in the Jeeps At The Rock $500 Tug-O-War Championship 1:00-2:30pm  • Grab some lunch and get a chance to win daily raffle prizes 12:00-2:30pm.  • NEW Avalon Terrace Surf Shack Cool Goodies to make your Jeep Beach better.  

For any of your friends who missed out on TiKi Party tickets, there will be lots of opportunities to  win them on the beach.  

TIME: 9:00am – 3:00pm  

ADDRESS: Hard Rock Hotel – 918 N. Atlantic Ave., Daytona Beach, FL. 32118  


EVENT: Off-Road Experience at Florida Cracker Ranch sponsored by Gear America.  

  • IF YOU PURCHASED THIS ADD ON WITH YOUR REGISTRATION, YOU MUST COME TO  GATE 70 DURING OPERATIONAL HOURS TO OBTAIN YOUR CREDENTIALS TO ACCESS  THE PROPERTY – EVERY PERSON IN THE JEEP MUST HAVE A NOTARIZED WAIVER  AND WRISTBAND BEFORE ENTERING THE OFF-ROAD EXPERIENCE VENUE 

TIME: 9:00am – 4:00pm  

ADDRESS: 797 Co Rd 200, Bunnell, FL. 32110  


EVENT: Scavenger Hunt 

TIME: All Day 


EVENT: Vendor Parties hosted at local venues in support of Jeep Beach Charities.  

  • Bruiser Conversions and partners at Ormond Garage located at 48 West Granada Blvd.,  Ormond Beach, FL 32174  
  • Track and Trail Offroad and partners/Breeo at Fysh Bar & Grill located at 3633 S.  Ridgewood Avenue, Port Orange, FL 32129.
  • Destination 4×4 and partners at Peanut & Georges Pub on Main located at 821 Main  Street, Daytona Beach, FL 32118
  • Skull Crushers Off-road at Daytona’s Original First Turn located at 5218 S. Ridgewood  Avenue, Port Orange, FL 2127
  •  More vendor parties to be announced

TIME: Varied Evening Hours

FRIDAY, APRIL 28, 2023

EVENT: JB23 20th Anniversary Main Event Show at Daytona International Speedway sponsored by Daytona Dodge Chrysler Jeep Ram.

  • Obstacle Course
  • JBR Stage with Various Live Musicians & LOTS of promotional giveaways
  • Kids Club Activities
  • Jeep Beach BBQ Showdown
  • Over 225 Jeep Industry Vendors
  • Food Truck Village
  • Jeep® Brand Ride Obstacle Course, Concept Vehicles, Technology Trailer
  • Sand Lovers Sand Sculptors
  • And SOOOOOOO MUCH MORE!

TIME: 9:00am – 5:00pm

ADDRESS: Gate 70 – Daytona International Speedway, Midway Blvd.


EVENT: Jeep Beach Tiki Party sponsored by ShadeBrigade held at Hard Rock Hotel Daytona Beach located at 918 North Atlantic Avenue, Daytona Beach, FL 32118. THIS IS A SEPARATE TICKETED EVENT HELD BY OUR PARTNERS 

TIME: 7:00pm – 11:00pm

ADDRESS: Hard Rock Hotel – 918 N. Atlantic Ave., Daytona Beach, FL. 32118

SATURDAY, APRIL 29, 2023

EVENT: JB23 20th Anniversary Main Event Show at Daytona International Speedway sponsored by Daytona Dodge Chrysler Jeep Ram.

  • Obstacle Course
  • JBR Stage with Various Live Musicians & LOTS of promotional giveaways
  • Kids Club Activities
  • Jeep Beach BBQ Showdown (only 500 ticketed tasting bands $10/each – purchased online at http://bullandboarbbq.com or onsite during event – limited quantities)
  • Over 225 Jeep Industry Vendors
  • Food Truck Village
  • Jeep® Brand Ride Obstacle Course, Concept Vehicles, Technology Trailer
  • Sand Lovers Sand Sculptors
  • And SOOOOOOO MUCH MORE!

TIME: 9:00am – 5:00pm

ADDRESS: Gate 70 – Daytona International Speedway, Midway Blvd.

SUNDAY, APRIL 30, 2023

EVENT: Official watch party and Bloody Mary Bar at Crabby’s Oceanside located at 451 S. Atlantic Ave., Daytona Beach, FL 32118

TIME: 6:00am


EVENT: Jeep Beach Parade on the World’s Most Famous Beach.

  • 5:45 am – Staging begins at all open ramps between International Speedway Blvd. and Dunlawton Avenue.
  • Beach pass not required for parade.

TIME: Sunrise, 6:43am


EVENT: Beach tolls open – beach passes will be required at this time.

TIME: 8:00am

JB23 Official Jeep Beach Drawing

$50.00

2023 Jeep® Wrangler Jeep Beach Special Edition & 2023 5×8 Kong Xl Off Road Mini Camper

This EPIC combo will be given away in a drawing to a lucky ticket holder on Saturday, April 29 during Jeep Beach 2023.

Open to USA residents only. No refunds.

Need not be present to win. Drawing closes to new entries on Saturday, April 29, 2023.

2023 Jeep® Wrangler Jeep Beach Special Edition Features:

Xtreme Recon Package:

  • 35-inch BF Goodrich T/A KO2 tires
  • 17-inch by 8-inch beadlock-capable wheels
  • 4.56 rear axle ratio
  • 1.5-inch factory suspension lift with uniquely tuned shocks
  • Hinge-gate reinforcement by Mopar
  • Jack spacer by Mopar
  • Tire relocation kit by Mopar
  • Wheel flare extensions
  • Racing Optics Windshield Defense by Mopar
  • Body-color hardtop
  • Sunrider Fliptop
  • LED headlamps and fog lamps
  • Rock rails
  • Sand/slush mats
  • Jeep Beach hood decals
  • Mopar Katzkin leather seats embroidered with Jeep Beach
  • Body-color fenders
  • Jeep Beach 20th Anniversary shifter medallion
  • Jeep Beach swing gate plaque
2023 5×8 Kong Xl Off Road Mini Camper by Tiny Camper Company Features:
  • Sleeps a family of 4
  • Pop up roof allowing you to stand up inside.
  • 5×8 Off Road Frame with Timbren Axle-less suspension
  •  35″ AT/MT Tires
  • 5×5 Jeep Wheels
  • Military Jeep fenders
  • All HDPE composite with a lifetime warranty
  • 2 Windows
  • 1 Large Entry Door with window.
  • Large U-Shape queen bench bed with under storage
  • Portable hanging cots for upper sleeping.
  • Slide out kitchen. Featuring a sink and burner combo.
  • Built in cabinet storage.
  • Rack Ops 270 Degree Awning
  • 5,000 BTU air conditioner.
  • Wall mount heater
  • Custom front storage box
  • Side step ups
  • Drop down stabilizer jack

Please note: You will receive one email with your order number and a follow up email with your certificate of entry within 24 hours. If you do not receive your certificate of entry, please check your junk files before emailing info@jeepbeach.com

Click here to register to win.

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